Our first step is simply to meet! We want to get to know you, learn about you as a person as well as learn about your business. We want to know what you think is working well and what is not working so well. We want to further explain what we do and what it means to take a fractional approach to business development. The ultimate goal here is to decide together IF we can help…and the conversation is always free!

The Initial Consultation is our first official meeting as potential partners. This is a paid consultation due to the fact that here, we will lay out initial thoughts, ideas, strategies and costs involved in the next steps. These will be the building blocks to future success and will begin the general strategy of your personalized factional approach. At the end of this consultation, you will decide how we proceed.

Through the strategy and process phase, we will build out further the plan to grow your business. Now this will look different for each individual client depending on their specific needs. But for example, here we will develop a marketing strategy, craft copy and content, determine advertising budgets, coordinate sales coaching sessions, etc. We will put into motion the shared vision plan for growth and development and determine a monthly spend.

None of this is worth anything if we can’t provide its value through your Return On Investment. So everything we can track…we will track. Digital components are very easy to track. Sales efforts are easily measured with results. Some other tactics are more of a long-term investment and will take time. Again, these will be unique to each client but there will always be clear expectations and a way to measure them. And with no contracts, strategies are easily changed and dollars shifted!